What we're learning building SoloAgent. About launching and growing a practice, AI agents for working clinicians, and the operations side grad school didn't cover.
Start with the free Private Practice Readiness Scorecard, then use these guides to work on the gaps you find.
The business side of private practice is not a betrayal of your clinical training. Here is the split between clinical work and business setup that actually holds up.
Before you launch a solo practice, check payer participation and reimbursement, make it clear whom you serve, and confirm each payer's enrollment steps.
Sourced pricing and features for the EHRs solo therapists actually consider, plus what changed with Headway and Alma. No rankings, just decision criteria and what to check before you sign up.
Setting your first private-pay rate feels like a moral question. It's a math question first: work backward from a full budget, check what happens if your paid-session count changes, and calculate your own number.
Insurance credentialing is four separate components, not one wait, and turnaround varies by payer. Here is what actually delays applications and when to start.
The referrals aren't coming as fast as the advice suggested. Here's what tends to work in 2026, in the order it tends to work.
Most therapists spend too long on the LLC vs PLLC question and not long enough actually forming the entity. Here's what you need to know, and what your state licensing board needs to tell you.
Most new therapists list on Psychology Today and wait. That's a start, not a strategy. Here are the referral sources worth building and the sequence that makes them work.
The first 30 days of solo private practice are sequential. Get them out of order and you lose weeks. Here is the sequence, and why the order matters.
Most therapist bios read like resumes. Here is a five-part formula for writing one that speaks to the right client and tells them what to do next.
The niche decision stalls more therapists than almost any other part of launching a private practice. Here is what seems to be going on, and a 90-day test worth trying.
Your Psychology Today profile gets you found. It does not fill your caseload. Here is why a directory listing is not a referral strategy, and what to do instead.
A synthesis of survey data on year-one income for solo private practice therapists, including the revenue-to-take-home breakdown and how income builds over time.
The five specific decisions that stall most therapists at the start of private practice (niche, pricing, insurance, website, and client acquisition) and a practical way to move through each one.
The first version of SoloAgent was built for the wrong person. Here is what I learned talking to therapists who were starting a solo practice from scratch, with no business background and no roadmap.
Most therapists set their rate by checking what someone nearby charges. There's a better starting point: the math. Here's how to work backward from what you actually need.
What therapists who've already left their panels say happens in the first 90 days. The decision. The client conversations. The income gap. What finally stabilizes.